"I don't understand, so I don't buy it!"
Updated: Apr 13
Most company founders think that localization only makes sense for multinational companies. But the truth is that every product should be adapted to different markets in order to reach a broader audience and to avoid confusion.
More than 65% of consumers prefer to purchase products in their native language. But it is not only a preference, some countries actually have a majority of consumers who are the least comfortable making purchases in the English language.
According to recent research, customers from large markets like Germany and France are the ones with the highest percentage of local consumers who prefer to make purchases in their native language.
Here’s what we offer:
We understand that localizing a project on a startup budget may seem daunting or impossible. That´s why we offer highly effective and competitive prices.